Boom news & insights

Boom Announces Partnership With Keyrenter as Preferred Screening Vendor Across Franchise Network

Austin, TX — February 24, 2026 — Boom, a modern financial services and applicant underwriting platform for property managers, announced a partnership with Keyrenter, naming Boom as the preferred screening vendor for Keyrenter franchises nationwide.

Through the partnership, Keyrenter franchises gain access to BoomScreen, a centralized applicant screening solution designed to help operators move faster, reduce costs, and maintain consistent screening standards across growing single-family rental portfolios. BoomScreen brings identity, income, credit reports, rental history, background checks, and animal screening into a single workflow, with built in fraud detection, to drive real-time visibility for leasing teams.

“Keyrenter franchises operate in fast-moving markets where consistency, speed, and accuracy are critical,” said Rob Whiting, CEO and Co-Founder of Boom. “BoomScreen delivers a modern screening experience that improves the applicant user experience, provides more visibility into the leasing pipeline, creates efficiencies, and helps teams make confident leasing decisions—without unnecessary cost or complexity.”

Early franchise adoption, including results from Keyrenter Gilbert in Arizona’s East Valley, helped inform the broader partnership. Owner Chad Hutchins adopted BoomScreen to maintain high screening standards while simplifying operations.

“To be at a place where we can do extensive screening is the most important,” Hutchins said. “We tell our owners that we pride ourselves on our screening.”

Since implementing BoomScreen, Hutchins’ team has seen meaningful efficiency gains and cost reductions driven by automation and conditional reporting. “Since switching to BoomScreen, our costs have gone down, and our profits have increased about three times,” Hutchins added.

BoomScreen is built to address common challenges faced by franchise operators, including fragmented workflows and inconsistent income verification, while saving on screening costs. With configurable screening criteria and conditional reporting, franchises can run initial verifications—such as income ratios or credit requirements—based on their portfolio requirements before running additional reports, helping eliminate unnecessary costs while preserving thorough screening practices.

The platform also improves the applicant experience, particularly for self-employed renters, through direct bank-linked income verification. By reducing manual document collection and follow-up, BoomScreen enables leasing teams to move from application to decision in minutes rather than hours, allowing operations teams to help qualify renters and move them into homes faster. 

“Efficiency, speed, and providing a good experience for future residents is front of mind for us,” said Ann Adel, Franchise Support Coordinator at Keyrenter. “BoomScreen gives our franchise partners a best-in-class screening solution that supports faster decisions, improves transparency, and helps teams operate more efficiently as they scale. I’m particularly impressed with Boom’s support for our franchise partners and their ability to find the best solutions for their screening needs.”

By recommending BoomScreen across its franchise network, Keyrenter is equipping operators with a scalable, modern screening solution that balances speed, thoroughness, and cost control—helping franchise owners protect clients, streamline operations, and lease with confidence.

About Boom
Boom is on a mission to level the playing field for the 110+ million renters in the US by making housing more flexible, affordable, and rewarding. Boom is building a suite of rental financial services for renters and property managers, including resident screening, rent payment reporting, rent reporting-as-a-service, and a number of integrations with the largest property management systems (PMS). Boom serves renters through the Boom App and property managers via the Boom Platform.

About Keyrenter

Keyrenter Property Management is a nationwide leader in residential, long-term rental property management, serving property owners across the United States through a network of independently owned and operated franchise locations. Keyrenter's comprehensive service model covers everything from tenant screening and marketing to maintenance, rent collection, and financial reporting — all backed by a customer-centric approach and technology-driven operations. With deep local market knowledge and a commitment to maximizing returns for property owners, Keyrenter equips its franchise owners with the tools and support needed to deliver professional, stress-free property management at scale.

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