Introducing BoomCRM

AI works the funnel. You close the leases.

The AI-powered leasing & touring CRM that captures, qualifies, and works every lead around the clock.

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AI Leasing agent
Omni-channel inbox
Workflows
Lead-to-applicant handoff

The prospect never starts over.

One record follows them the whole way, with nothing re-entered between stages.

Syndicate
Be everywhere renters search—branded listings, every ILS
Capture
Centralize leads from ILSs, your site, and intake forms
Qualify
Pre-screen prospects on income, credit, and identity
Tour
Book agent and self-guided tours, no back-and-forth
Screen
Convert every lead into a BoomScreen applicant

Millions of verifications and hundreds of operators.

"Boom's AI Leasing Agent handled close to 200 calls last month, 20% of them after hours."

Ryan Smith, Principal, Endeavor Communities

"The pipeline view in BoomCRM is really great; I can see exactly where every lead sits across our whole portfolio."

Andy Glinski, Partner, Stonetown Capital

"We need tools that move fast without compromising usability and depth. BoomCRM, combined with BoomScreen, does that."

Paul Downey, Director, TG Property Management

The lease starts before the application.

Every missed call, delayed reply, and lost lead is a lease that didn't happen.
BoomCRM captures every moment in between.

BoomScreen customer? BoomCRM is included.

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Every call answered, every lead logged

Boom's AI Leasing Agent answers every inbound call 24/7. It answers questions, schedules tours, and sends application links. Every call is logged in BoomCRM with a transcript and lead record.

Automate the work that runs itself

Build workflows that auto-assign leads, send templated emails and SMS, create tasks, and update stages on any trigger. No scripting, no integrations to maintain.

Decide who gets a showing before they schedule

Set income, credit, and custom criteria. BoomCRM auto-confirms qualified leads, auto-declines unqualified ones, and routes showings to your team.

Re-use identity verifications

Send a BoomScreen application from any lead record. Pre-screening data and identity verification carry forward—no double charges for identity verification.

See your lead-to-lease funnel for the first time

When leads, applicants, and residents are on the same platform, you get source attribution, conversion rates at every stage, and owner-ready reports.

A leasing CRM with the rest of the operations built in.

Omni-channel inbox

One thread per contact—across every phone number and email address your team uses.

Showings + lockboxes

Self-guided tours via lockbox integrations or agent-led showings with calendar sync.

Integrations with your tech stack

Two-way sync with your property management software, so your team never enters the same data twice.

Custom listings pages

Embed on your site or share a link, with consistent branding throughout.

Lead intake forms

Shareable links for Craigslist, Facebook Marketplace, and every other off-platform source.

Core is free with BoomScreen. Pro is there when you need more.

BoomCRM Core

Core leasing tools to capture every lead.
Free for BoomScreen users.

Automated enrollments
Full-service app-based resident support
Resident communication frameworks
Lease templates and compliance guidance
Direct PMS integration
Boom ledgering service available
Leads
Listings
Syndication
Pre-screening
Showings
Lockbox integrations
1 phone number
1 inbox (SMS only)
1 connected calendar
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BoomCRM Pro

AI and automations that work leads for you.

All benefits of BoomCRM Core
Automations and workflows
AI Leasing Agent
Omni-channel inbox
Pipeline analytics
Configurable owner reports
Lockbox discounts
Unlimited phone numbers
Unlimited connected inboxes
Unlimited connected calendars
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Capture the lead. Screen the applicant. Retain the resident.

You may also be wondering ...

What is BoomCRM? 

BoomCRM is a leasing CRM built for property managers across single-family, manufactured housing, and multifamily portfolios. It captures every lead, qualifies every prospect through pre-screening and identity verification, and moves every applicant from inquiry to lease—all in one platform connected directly to BoomScreen for tenant screening.

Do I need BoomScreen to use BoomCRM?

BoomCRM works best when paired with BoomScreen—that's where the full value lives. Pre-screening data and identity verification carry directly into the BoomScreen application, with no re-entry and no duplicate charges. BoomCRM Core is included free with every BoomScreen plan.

What does BoomCRM cost?

BoomCRM Core is included with every BoomScreen plan. BoomCRM Pro—which includes the AI Leasing Agent, analytics, and workflows—is available as a paid upgrade. Contact sales for pricing.

Which property management software does BoomCRM integrate with?

BoomCRM offers two-way sync with major property management platforms, including Buildium, ManageAmerica, Propertyware, Rent Manager, and Rentvine.

How does the AI Leasing Agent work?

The Boom AI Leasing Agent answers every inbound call 24/7. It qualifies prospects, answers questions about availability and community policies, schedules tours, and sends application links. Every call is logged in BoomCRM with a transcript and lead record.

How does BoomCRM handle leads from ILSs?

Leads from ILSs flow directly into the BoomCRM pipeline. The integration is set up by the Boom team and doesn't require manual data entry or third-party tools.

How do leads convert to BoomScreen applications?

When a qualified lead is ready to apply, BoomCRM sends a BoomScreen application directly from the lead record. Pre-screening data and identity verification carry forward automatically. Lead stages update as the prospect moves through the application. There's no system to integrate, no re-entered data, and no second charge for identity verification.

Do I have to use all of BoomCRM, or can I start with just part of it?

You can start where you need. Many property managers begin with lead management and pre-screening, then expand into workflows, communications, and the AI Leasing Agent in BoomCRM Pro as their portfolio grows.

Lead to lease starts here.

See how BoomCRM moves your leasing pipeline from inquiry to approved applicant.

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