About Divvy Homes

Homeownership is a powerful step toward community, stability, and wealth — but the path to owning a home comes with hurdles, and no one understands that more than Divvy Homes. Divvy is a rent-to-own program built for Americans who may have a harder time qualifying for a traditional mortgage.

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"We want to take people who feel like they're excluded from traditional homeownership and give them a pathway to do that — and building credit is an important part of that process."

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Where Boom fits in

After a Divvy customer selects a home and puts down 1–2%, Divvy builds a down-payment savings plan and provides credit counseling, aiming to make customers mortgage-eligible within three years. Part of that is reporting on-time rent payments to all three bureaus — turning something customers already do into a credit-building opportunity.

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"This is a commitment to our residents, and we have to get it right."

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The cost of getting it wrong

Before Boom, Divvy used a different vendor and dealt with inconsistent reporting.

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"These are high-stakes situations, and our previous vendor didn't quite understand the friction it could cause in the buyback stage."

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If a resident is ready to buy but their score isn't where it needs to be because payments weren't reported accurately, it causes delays and frustration. Kaylin's three requirements for a new solution: cost, communication, and consistency.

The Boom difference

Divvy switched and onboarded 5,000+ rental units with Boom in January 2024.

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"It's a night-and-day difference with visibility. We have one place to view everything in real time. Our support team can resolve residents' issues on the spot, without a callback... I used to spend around 15 hours a month on manual data work, and our engineers spent another 10 — with Boom, we've gotten that down to 30 minutes. It's a huge timesaver.""Boom has one of the fastest response times of any vendor we've ever used.""Our residents love that they can use the chat feature in the Boom app to directly ask questions and instantly get answers."

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Onboarding and data integrity

"During onboarding is when we started getting really excited. I remember leaving that meeting feeling like this was a really good decision right out of the gate.""We blocked off 90 minutes for training, but we were done in 20 — it was so easy. Everyone knew what to do right away because the platform is so straightforward."

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Boom sends monthly updates on active enrollments, un-enrollments, and reported payments.

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"Having the exact numbers is extremely helpful — something we didn't have before. Now we post them for the whole company to see. With Boom, we have the data integrity to know the numbers on our side and theirs are accurate."

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The results

• 98% less maintenance time — from 25 hours a month to 30 minutes
• 2 hours to migrate 5,000+ units from the previous vendor; 20 minutes to train the team
• Real-time visibility into every resident's reporting status
• Reliable, consistent reporting that removes friction at the buyback stage
• Fast partner and resident support, including in-app chat
• Data integrity with monthly reconciled metrics

"Credit building is a critical component of what we do at Divvy, and we're grateful to have Boom on our side. Rent reporting with Boom is stress-free, hands-off, and most importantly, reliable."

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About Divvy Homes

Divvy Homes is on a mission to make homeownership more accessible to American families, with a rent-to-own program available across 16 major U.S. metros including Atlanta, Dallas, Denver, Houston, Miami, Phoenix, and Tampa.

About Boom

Boom is the financial services infrastructure powering modern rental operations. Boom provides property managers across multifamily, single-family, and manufactured housing with BoomScreen (configurable tenant screening and underwriting with fraud detection and income verification) and BoomReport (automated rent reporting to all three credit bureaus). The Boom Platform integrates with major property management systems to help reduce fraud, increase leasing velocity, drive on-time payments, and grow revenue, while serving renters through the Boom App to build credit and improve financial health.