About PMI Wasatch

Dan Berry and his team wanted to add an amenity to their resident benefits package that would provide real value to renters. Rent reporting with Boom was easy to implement, affordable, and comprehensive. PMI Wasatch onboarded in January 2024, and their renters can enroll in on-time rent reporting to build credit during their tenancy.

The goal: turn renters into homeowners

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"Most renters have very few avenues available to them to improve their credit. Our primary goal was to offer a service that would help them. It's a phenomenal program for any renter — we incentivize them to improve their credit, and that gives them the opportunity to move from renter to homeowner."

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The Boom difference

PMI Wasatch previously used another rent-reporting and benefits-package provider before switching to an in-house package powered by BoomReport.

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"Ultimately, it's our name out there. We want to make sure that when we're offering something to someone, they're getting what they're paying for."

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What Dan called out versus his previous provider:

• Streamlined onboarding — "This is the easiest onboarding process ever. Boom took care of the vast majority of the work; after that, it only took 5 minutes to finalize."
• Tri-bureau reporting — "With Boom, we report to all three bureaus, not just two. It's not going to help renters if lenders pull Experian and you're only reporting to TransUnion."
• White-glove service — "Boom's willingness to integrate with our software was a fantastic effort. I used to own a software company — those integrations aren't easy. That alone makes Boom worth it."
• Visibility — "Our previous vendor gave no dashboards, no reports — it was all in the ether. With Boom, we can log in 24/7 to see what's been reported and when."
• Flexible setup — "If a tenant didn't pay on time, we don't have to report the negative. We're not here to damage credit, just to help improve it."
• Affordability — "The cost was never a concern — so minimal for the value. To me, it was a no-brainer."

Beyond rent reporting: lead generation

Dan is one of 400+ PMI franchise owners and, like many property managers, also a real-estate broker.

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"By being a property manager, rent reporting helps improve the qualifications of my tenants to eventually become homeowners — and they may choose to work with me. Property managers build better relationships with tenants over time than most agents do, and we know when they're planning to move."

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The results

• A high-value resident amenity built into an in-house benefits package
• Tri-bureau reporting that actually helps renters qualify for a mortgage
• 5-minute setup after Boom handled the heavy lifting
• 24/7 dashboard visibility into what's reported and when
• On-time-only reporting that protects residents' credit
• A future pipeline of mortgage-ready renters and real-estate leads

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"Every property management company should be looking to implement some type of credit-building program — not only for the renter, but for what it means to the owner: getting paid on time. Partnering with a phenomenal program like Boom does just that."

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About PMI Wasatch Front

PMI Wasatch Front LC is a full-service real-estate asset management company providing residential and commercial property management and brokerage services, using modern technology to keep owners informed in real time. Part of Property Management Inc. (PMI), the largest property management franchisor in the world, with 400+ franchises.

About Boom

Boom is the financial services infrastructure powering modern rental operations. Boom provides property managers across multifamily, single-family, and manufactured housing with BoomScreen (configurable tenant screening and underwriting with fraud detection and income verification) and BoomReport (automated rent reporting to all three credit bureaus). The Boom Platform integrates with major property management systems to help reduce fraud, increase leasing velocity, drive on-time payments, and grow revenue, while serving renters through the Boom App to build credit and improve financial health.